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The right-brain business plan : a creative, visual map for success / Jennifer Lee ; foreword by Chris Guillebeau.

Available copies

  • 1 of 1 copy available at Linn Libraries Consortium. (Show)
  • 1 of 1 copy available at Linn-Benton Community College System.

Current holds

0 current holds with 1 total copy.

Location Call Number / Copy Notes Barcode Shelving Location Status Due Date
LBCC Albany Campus Library HD30.28.L438 2011 (Text) 38813001222530 Stacks Available -

Record details

  • ISBN: 9781577319443
  • ISBN: 1577319443
  • Physical Description: xii, 223 pages : color illustrations ; 23 cm
  • Publisher: Novato, Calif. : New World Library, ©2011.

Content descriptions

Bibliography, etc. Note:
Includes bibliographical references (pages 205-207) and index.
Formatted Contents Note:
Introduction: This is not business as usual: how using your creative intuition will make you more successful in business -- Starting from the top: the skinny on the right-brain business plan process and structure -- Crafting your business vision and values: where is your business headed, and what do you and your company stand for? -- Painting your business landscape: it's a big world out there; where do you and your business fit in? -- Getting the word out with marketing: find and connect with your perfect customers -- Managing the moola -- color by numbers: develop a financial plan with fun and flair -- Corralling your creative cohorts: build a creative playground of business support so you don't have to go it alone -- Action planning -- where the rubber meets the road: make your plan real with goals, strategies, and action steps -- Weaving it all together: put the finishing touches on your right-brain business plan -- Maintaining the magic and momentum: keep your right-brain business plan alive.
Summary, etc.:
Do you dream of making a living doing what you love but find the process of creating a viable business plan like trying to fit a square peg into a round hole? Jennifer Lee knows what it's like to make the entrepreneurial leap -- and how to do it successfully. The key is using, rather than stifling, imagination and intuition. Lee's illustrated, colorful worksheets and step-by-step instructions are playful yet practical, transforming drudgery into joy. They'll enable you to define your vision and nail down plans for funding, marketing, networking, and long-term strategy.
Subject: Business planning.
Creative ability in business.
Creative thinking.